"market-mantra" Covid-19: Doom to Human Race, Boon to E-Commerce
March 24th 2020, India following the footsteps of the far west declared the event which this generation never witnessed before "Nation wide Lock-down". The billion head count of Indian population settled themselves in a self proclaimed house arrest in a legit race of survival from a Pandemic. "Massacre" is a not so worthy enough word to describe this time frame. With caesura of daily work force, came a heavy blow on the economy. An inflation, recession and a GDP as microscopic as the deadly virus came all hand in hand. From daily waged laborer to white collared techie, everyone fell prey of this apocalypse look alike. As we are knocking the door of December or we may call it the final showdown of a hell of a year, the one sunshine in this pandemic I really want to address to is "E-Commerce" . Online shopping post the Unlock 1.0 has generated quite a hype specifically in the tier1 and tier2 cities of India. Being behind the closed doors for months which...